Why Radio?
- Radio is the most listened to media before 5pm with a bigger reach than press or TV.
- Over 90% of the population will listen to the radio during the week which equates to 45 million adults over the age of 15.
- Over 40% of the work force listens to the radio while at work.
- The average person listens to radio for more than 10 hours each week.
"Great Work! 4media's broadcast insight ensures we are associated across the airwaves with all major sports and news events when required." Paddy Power
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