With the advent of social media and the subsequent evolution of storytelling, experiential PR was borne out of consumers’ desire for increased interaction.
People are looking for ‘moments’ to have with brands and experiential is the ideal way of allowing consumers to experience a product or feature first-hand.
The most important aspect of experiential PR is to bring to life the campaign’s key message rather than providing a short burst of attention and that’s exactly what the team at 4mediarelations aims to do. Our list of services include:
- Large scale brand experience
- Festival experiences
- Road shows
- Product launches
- PR stunts
Telephone: 020 7099 0400